Over the past few years, we’ve stopped talking only about customer service. Now, it’s all about the customer experience.   Ugh… another trendy buzzword? Just a fancier way to say the same thing?   Not quite. While the two are closely connected, they’re not the same. And if you’re thinking about training your team or improving how customers interact with your business, it’s important to understand the difference.

I’m excited to announce that I have earned the Certified Sales Leader (CSL) certification from the Canadian Professional Sales Association.

L'omnicanal en 2024 : ne négligez pas l'expérience en magasin au profit du e-commerce. Découvrez pourquoi il est crucial de bien équilibrer

One of the first questions businesses face when starting to create personas is: how many do we need? This question is crucial because it...

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It's been a while since I wanted to share this exceptional experience with you. Recently, I visited Victoria's Secret for a shopping...

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This training is eligible in regards to the 1% law. The persona ... The method we often hear about. One that looks so simple, but deep...

Last week during my Customer Experience Innovation webinar, I was introduced as being extremely creative… And that surprised me! Here's...

I am very excited to be starting my CX Certification, Mastering Customer Experience on Monday with Forrester ! This certification...